Events / News


23 jan 2013
THE NEW PARTNERSHIP BETWEEN SIDI SPORT AND TEAM LAMPRE-MERIDA
Sidi Wire for Damiano Cunego, Filippo Pozzato and team mates

Maser (Treviso), 23 January, 2013 – The ranks of Sidi Sport-branded athletes is growing every day. In fact, in the 2013 season, Sidi Sport footwear will be worn by riders on Team Lampre-Merida. Under the new partnership agreement with the team managed by Giuseppe Saronni , all the team riders will be wearing Sidi shoes. Athletes from Team Lampre-Merida will be using Sidi Wire shoes, the new, top-of-the-line model in the 2013 Sidi Sport collection. 
Sidi will find new champions at the Lampre-Merida house, as well as champions with whom we’ve collaborated in the past, obtaining fantastic victories, and champions with whom we’ve been working for many years. Among the most prestigious names on Team Lampre-Merida some that definitely stand out include Damiano Cunego, Filippo Pozzato, who has always been one of the most out standing riders from the Sid Sport pool; Alessandro Petacchi and Michele Scarponi, athletes of the highest standards who will be backed up by plenty of young talent like - to name a few - Diego Ulissi, Elia Favillli, Mattia Cattaneo and several others who make up the team’s green line
Team Lampre-Merida will further increase Sidi Sport’s visibility at the highest levels of world cycling.
For Lampre, 2013 will mark our twentieth year on the world cycling scene; this is an important milestone that represents the seriousness and professionalism of this team,” explains Dino Signori, founding owner of Sidi Sport. “For our company to be associated with both of the Italian formations in the World Tour in 2013 is definitely a source of great pride and contentment. I hope this new partnership will allow both of them to achieve prestigious results. As always, Sidi has done its best to provide riders with a shoe that is light, technical and comfortable, but also nice to look at, with attractive graphics. In fact, for Team Lampre-Merida the Sidi Wire model has a  “special edition” design, specifically developed to coordinate with the team’s official colours.”
Attached find photos of the Sidi Wire model with the graphics dedicated to the Team Lampre-Merida.